The Answer's in the Chorus: How British Pub Quizzes Learned to Speak Hallyu
Upstairs rooms, paper answer sheets and a projector showing a blurred K-drama still: the pub quiz has quietly picked up a new fandom. We spent a few evenings with the hosts turning the midweek quiz slot into a genuinely welcoming hallyu night — and found out why so many UK fans are turning up alone and leaving with a group chat.